Lenguajero Member Demographics
Earlier today we had a great opportunity to sit down and talk with Kirsten Winkler for her interview series at EDUKWEST. During the interview she asked us a few questions about our member metrics. At the time we didn’t have exact numbers.
Part of the reason is that Google Analytics, although a great tool, doesn’t let us see a lot of the numbers that we want to see. And, because Lenguajero is built on top of Google App Engine diving into our own data is not as easy as it should be, or would be if we were on another technical platform. We have put off doing this for far too long, but after a few hours of data diving we have some better numbers, specifically on our member demographics.
Lenguajero has 4200 members. There is almost a 50-50 split between English and Spanish learners. (In our interview we estimated 5500 members. This number was given in good faith and based on our returning visitors stats from Google Analytics.)
Here is the age breakdown of members:
And here is the country breakdown of members:
We are building the user fidelity and recency charts now, and will update this post with those charts as soon as we have them.
